If you thought the look of On running shoes was already revolutionary, take a look at the new addition to their lineup—the On Cloud.
On Technical Rep Mike Robinson called them the "lightest well-cushioned shoe on the market." With no midsole, the EVA outsole is connected directly to the Speedboard, which supports a natural gait and improves your running efficiency. You’ll also notice the difference in the upper design of the Cloud versus On’s other models. Clouds have a Speedlace system instead of traditional laces that accommodates wider feet and allows you to slip right into them. They also come with a set of traditional laces if you prefer that fit. Performance runners will get the most out of these shoes, allowing them to get 300-400 miles.
Updates to their already popular On Cloudracer, Cloudrunner, Cloudsurfer, and Cloudster running shoes include new colors, a softer eyestay that won’t dig into the top of your feet, and more support over your big toe so they won’t make an appearance through your shoes.
Just so you know how well On running shoes perform, Belgian triathlete Frederik Van Lierde recently won the Ironman World Championship in Hawaii wearing the On Cloudracer. And if you’re ever visiting Switzerland, you’ll find On running shoes on permanent display at the Design Museum of Zurich.
Shop the On Cloud for men and the On Cloud for women.