Fall into running with cooler temperatures and shorter days. It gets darker earlier which means we runners are running in the dark, whether it's in the earlier morning hours or after work, remember to wear light/reflective gear that will give you visibility and high performance.

One athletic company that is leading the way is ASICS. ASICS running shoes and apparel are on the forefront for performance, function, and style—a perfect match for the running community.

Holabird Sports had an opportunity for me to test and run in the latest ASICS Women's gear, check out the shoot below:


ASICS GT-2000 3 Women's Black/Purple/Emerald

I'm a faithful Kayano runner, and the ASICS GT-2000 3 is definitely a close cousin; the stability isn't as serious as the Kayano, but still great. I really enjoyed the lightness of the new GT 2000 3.

ASICS GT-2000 3


ASICS 7/8 Graphic Tights Fall 2015 Women's

These tights combine performance and style whether you are training/running or going out for errands; the all-over graphic print gives a stylish look while the fabric has the functionality of moisture wicking and stretch, plus a hidden back pocket!




ASICS Lite-Show Long Sleeve Top Fall 2015 Women's

Lightweight-warmth best describes this soft pullover. The ASICS Lite-Show long-sleeve running shirt has a permanent 360-degree retro-reflectivity to keep you visible in low- light conditions, all while maintaining a clean, modern look that's easy to pair up with leggings or jeans. The pullover is great for any athletic activity, including running, climbing or hiking.




ASICS Storm Shelter Jacket 2015 Women's

The perfect high-performance jacket: the Storm Shelter jacket has 360 degrees 3M reflectivity, plus it has thumb holes! The jacket is water-resistant, breathable, versatile and visible; it's an excellent example of what a running jacket should be like.




 Adriana Cesar, a social x brand consultant, is the founder of The Urban Athletica, a national fitness, fashion and lifestyle magazine. She is also the Creative Director at Joao Cesar Jewelers, Inc., where she is currently working with her father to design her own jewelry line. Keep up with Adriana on Facebook, Twitter, and Instagram.