2018 ARRIVED IN STYLE.

Hoka One One is coming in hot with new shoe types for 2018! These unreleased kicks are landing this year along with functional and colorful updates to the Hoka family, which you can find in the running section of the blog. 

From athleisure to slip-on to walking to running and more, Hoka is here and ready to make your year one to remember. 

And make it so others remember you, too ;-) 


1.) Hoka One One Torrent


Hello, trails! Thanks to world-class Hoka trail athletes, Hoka One One has designed the Torrent for all your trail racing needs. 

This super lightweight, technical racer assures that the trails are no match for you. Its high-traction rubber and durable lugs tackle all types of terrain, and its PROFLY midsole enhances the entire run with superior cushioning and responsiveness. 


2.) Hoka One One Speedgoat Mid 


New design alert! The Speedgoat Mid is, well, the "middie" version of the beloved Speedgoat. If you're into trail running/fast hiking in any condition (even the messiest), try these. 

The SKYSHELL waterproof bootie has a molded collar for flexibility and comfort, and the Vibram MegaGrip lugs hold up to all types of rugged terrain. 


3.) Hoka One One Hupana Slip


An all day, whatever-you-want shoe! The Hoka One One Hupana Slip. With its four-way stretch mesh upper that's got a sock-like fit, you'll be supported from heel to toe. 

The upper front and back tabs make it easy to take the shoe on and off (if you're someone who likes to be on the move and laces just slow you down!) It's like this shoe was made for my lifestyle. 

Its full R-BOUND midsole and outsole add bounce and the balanced Meta-Rocker assures that you're on-the-go like a pro. Release July 2018. 


4.) Hoka One One Evo Mafate


Competition shoe, hello! 

The Evo Mafate is named after an infamous location at one of the world's wildest and toughest 100-mile races on Reunion Island (next to Madagascar in the Indian Ocean). 

This shoe is the ultimate endurance trail running shoe with every bit of Hoka tech you can imagine: Hokata-Rocker, Active Foot Frame, super cushioned midsole, MATRYX technology, Vibram MegaGrip lugs on the outsole and R-BOUND midsole/outsole for responsiveness.

The new technology, MATRYX, features Kevlar wire to optimize foothold in strategic areas, foot protection AND water drainage! July 2018 release. 

5.) Hoka One One Gaviota Walker


And using the stable technology of the Gaviota running shoe, Hoka One One created the Gaviota Walker with maximum comfort for all-day wear and the stability to keep you moving from sunrise to sunset.