Welcome to another episode of the Fitness Fire!
In this article, we'll shine the spotlight on exciting new brands in running, tennis and pickleball. Then we'll recommend the best products based on your needs.
Whether you're getting a head start on holiday shopping or staying current on industry trends, we've got the scoop. Let's dig into it!
Running - Mount to Coast
Built for runners who transcend distance, Mount to Coast provides lightweight toughness to test your limits. From the mountains to the coast, these running shoes take you anywhere you want to go.
- P1 ($160) - This support model features 3D archrail technology to reduce forefoot abduction and balance your stride. Its Dual zone insole offers exceptional support for long distances, while the GOFLOW midsole geometry leads smooth transitions.
- S1 ($150) - This APMA approved daily trainer prepares you for ultra races. Feel lighter and go longer under the LightCELL midsole, which offers endless energy return. Its TPU Heel Cage adds support.
- R1 ($160) - This 2023 ISPO award-winning racing shoe provides lightweight toughness to test your limits. Its wide toe box allows your feet to expand during long distances. ZeroSag midsole inserts add durability for long runs, while the TUNEDFIT Dual Lacing System offers a customizable fit.
Pickleball - Cypher Pickleball
Built for your pickleball obsession, Cypher Pickleball makes footwear specifically for the sport. Founded by fellow player and designed by footwear veterans, Cypher Pickleball helps you stay comfortable and play longer. Its flagship model, the Key 211, is loaded with speed components to keep you light on your feet during extended matches. Its reinforced carbon rubber outsole delivers excellent abrasion resistance during intense court sessions.
Tennis - richsport
Redefine the tennis world with richsport! Founders Nicole and Sarah, childhood friends united by tennis, were eager to empower players to express their identity with bold and distinctive gear. They envisioned richsport—a women-owned brand of accessories that not only elevate your racquet, but also celebrate fun, and champion self-expression both on and off the court.
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At Holabird Sports, we started as a small, family-owned business over 40 years ago. We understand the challenges similar companies face and wanted to recognize the top newcomers in our industry. Think we missed a brand? Let us know in the comments below!